Develop Capital Partners - Identity
I can tell you that the logotype I created for Develop Capital Partners is completely bespoke, and that this logomark will last the test of time as it’s built from a ethos shared with greats like Saul Bass, and Lance Wyman. Sometimes though the words of the client cut to the chase in a way that just hits better especially when they have a decade plus pedigree of running the worldwide pension investments for a former fortune 100…
“Peter put in a ton of time and effort to create something truly special for us. He completed detailed industry research, guided us through a brand archetypes framework, and suggested visual territories that matched our strategy. He explained the different types of, and use cases for logos and made sure we selected something versatile that we could grow with.
Over the course of multiple meetings, he generated several great options, took our feedback, and refined the design into something we’re really excited about. Honestly, I felt like we got the kind of process and result that big companies pay hundreds of thousands for.
Peter created a bespoke, authentic, and creative brand identity through a process that is both deep and efficient.”
Thomas Mucha, CFA, Chief Investment Officer, Develop Capital Partners